PII New tools for ecosystems' design presented at ISPI St Louis Conference

PII's presentation of new tools for designing ecosystem at ISPI St. Louis Conference was a success.
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Participants from US, India and the EU tested a new set of tools PII developed for improving our ecosystem design adn made enthusiastic comments inquiring for our program.

The session started discussing a new. outside-in paradigm to improve organizational performance:
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Considering organizational performance as a function of the ecosystem where the organization operates helps overcome the conventional -and distorting- "MBA" and "engineering" paradigms that -by focusing only in internal organizational processes- fail to address the true "value creation engine": the client experience and to realize that the value creation chain starts and ends outside single organizations.

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Once we define the client experience, we might find that our organization can only deliver a part, a fraction of what is required by the client.

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PII's new methodology allows to identify those processes and products that will be "farmed out" or provided by third parties and design and organize an efective value chain coordinating multiple organizations in a single, cross-organizational process required to deliver the client experience:

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This model is, actually, not a "new" approach: its has been always the way reality works: multiple organizations provide a common, shared result, that Milton Friedman used to describe eloquenlty with the analysis of how a simple pencil gets in our hands:

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The "novelty" in our approach is that it overcomes the distortion and oversimplification of conventional MBA and engineering models that start and end their performance analysis inside a single organization -usually a shop floor or a "single bottom line" business case-, failing to explain where the value comes from and promoting a myopic -and often self-destructive- approach to business.

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Below you will find the reference materials we will discus and use at our coming PII Conference.

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Questions? Comments?

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References

• PII (2009) PI during economic downturns:The power of Ecosystems. ISPI St Louis session
• Bernardez, M. (2009) Surviving economic downturns: the power of ecosystems. Societal & Organizational Performance Review, Year 1, Vol 2.
• Second PII-ISPI Mexico Performance Conference at ITSON (October 1-2, 2009)

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